They apply a numerical framework to this growth strategy so teams know what’s important and what to drive.
More and more people are embracing Objectives and Key Results (OKRs) even though there’s been no research that using OKRs impacts financial results. Now there is.
Using the OKR, the Zynga team set the objective to become #1 iOS poker game. After 6 months, the objective turned into result.
Discover companies like yours who have found success with OKRs – the Objectives and Key Results methodology.